
Process
The project "Scratch" is based on the principle of scratch cards. The poster and postcard are designed for Zlin Design Week 2018, which took place under the theme of "Game." This project conceals thought games, and through interactive unveiling, the viewer discovers them. The main poster displays the rules of the Game, which, upon reading, evoke certain doubts in the viewer, making them realize whether they are playing the Game. The rules may amuse them, or they may not understand the rules and thus feel unworthy of playing the Game. The postcards also hide secrets. The sender does not know what message they are sending; this is revealed only to the recipient.
Services
Poster
Interactive
Typography

All Works